Founders Jeffery and Peter Turner’s family roots in horticulture go back to Cambridge, England, in the 1600s, when everything was truly organic.

A Kiwi family company

Jeffrey and Peter’s great grandfather, Edward Turner, immigrated to New Zealand in the 1890s and set up a veggie market in K-Road (things were still very organic back then) that would later become New Zealand’s first company to export “Kiwifruit” to the world after Jack Turner, Jeff and Peter’s father, coined the name for the fruit previously known as “Chinese Gooseberry”.

A lot has happened since then but the family tradition of excellence in fresh organic produce was resurrected in 1998 when Purefresh Organic hit the NZ supermarket shelves.

And now here we are… Purefresh Organic as you know it.

Some people thought we were mad, and it wasn’t easy, but us kiwis know a good thing when we see it, and we knew that producing food the way nature intended had to be good for us.

A Kiwi family company

Owners Jeffery and Peter Turner’s family roots in horticulture go back to Cambridge, England, in the 1600s, when everything was truly organic.

Jeffrey and Peter’s great grandfather, Edward Turner, immigrated to New Zealand in the 1890s and set up a veggie market in K-Road (things were still very organic back then) that would later become New Zealand’s first company to export “Kiwifruit” to the world after Jack Turner, Jeff and Peter’s father, coined the name for the fruit previously known as “Chinese Gooseberry”.

A lot has happened since then but the family tradition of excellence in fresh organic produce was resurrected in 1998 when Purefresh Organic hit the NZ supermarket shelves.

 

And now here we are… Purefresh Organic as you know it.

Some people thought we were mad, and it wasn’t easy, but us kiwis know a good thing when we see it, and we knew that producing food the way nature intended had to be good for us.